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Starbucks To Phase Out Cochineal Extract

Cookwork Perspective: McDonald's admitted to using Pink Slime in their burgers, Starbuck's to using an extract from bugs in a variety of items.  How do your customers know that what you're serving is as pure as they'd like it to be?

Starbucks to phase out cochineal extract

Bowing to customer pressure, Starbucks Corp. on Thursday announced it will transition away from using cochineal extract, a colorant made from the crushed bodies of dried bugs, in several beverages and food items by the end of June.

The ingredient came under attack in March after the vegan and vegetarian website thisdishisvegetarian.com reported that Starbucks was using cochineal extract, which is sometimes listed among ingredients as “carmine” in its pink-color offerings. Items made with the extract include the strawberries and crème Frappuccino, strawberry smoothie, raspberry swirl cake, birthday cake pops, mini donuts with pink icing and red velvet whoopee pies.

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